About Us

At Wolf People, we create designer jewelry for women who value self-expression, storytelling, and connection. Our bohemian style jewelry is handcrafted in Avon, Colorado by founder and designer Gemma, whose creative roots trace back to her childhood in Cape Town, South Africa. Her love for African culture and the raw beauty of the Colorado Rockies inspires every piece.

Growing up surrounded by vibrant colors, ocean air, and rich cultural traditions, our designs reflect a deep passion for life, nature, and authenticity. We believe jewelry for women should do more than just accessorize—it should express who you are. Whether it's a reminder of where you’ve been, a symbol of love, or a memento from your favorite getaway, our jewelry tells your story.

We offer affordable jewelry for women that’s made to be layered, mixed, and styled your way. Each piece is designed with intention and crafted using precious and semi-precious stones hand-cut by artisans in India using age-old techniques.

We also offer personalized shopping directly with Gemma via email or our website chat to help you find the perfect gift for yourself or someone special.

We hope our bohemian style jewelry helps you shine as brightly and boldly as you were meant to. Be a light. Be luminous.